Secrets of Successful Yoga Entrepreneurs

Secrets of Successful Yoga Entrepreneurs

A lot of people train as yoga teachers thinking that, as long as they have skills on the mat, they will easily be able to build a strong yoga business. Many of them end up disappointed.

Although being good at yoga is a major requirement of being a successful yoga entrepreneur, there is much more too it, and anyone who wants to build a yoga business needs to have good business skills too.

With that in mind, here are some secrets of successful yoga entrepreneurs: (more…)

The Best Marketing for Your Personality Type with Brit Kolo

The Best Marketing for Your Personality Type with Brit Kolo

Download the Episode or Subscribe on iTunes!

This week on the podcast I am joined by Brit Kolo from Marketing Personalities. After spending years working as a marketing coach, Brit created her own business where she studied the 16 Myers-Briggs (MBTI) personality types and determined what the best marketing strategy is for each of them.

On this episode, Brit and I talk about Marketing Personalities, including why this important, how we can use our individual marketing personality to our benefit in our businesses, and how to start saying “no” to the things we think we should be doing in our businesses but aren’t serving us. Brit also goes through my MBTI personality type – ENJF – and gives some examples of the type of marketing that ENFJ’s (like me!) should be doing in their businesses.

This was a really eye opening episode for me, and since implementing the strategies of my marketing personality into my business, I’ve seen a ton of shifts away from the things I think I should be doing and towards the marketing strategies that excite and light me up most.

Enjoy!

Effective Ways to Stand Out as a Yoga Teacher

Effective Ways to Stand Out as a Yoga Teacher

Yoga is growing in popularity, and there’s no sign of it slowing down. This is, of course, exciting news. You trained to be a yoga teacher because you know the life-changing benefits of yoga practice. You’re brimming with knowledge and passion that you’re eager to share with as many people as possible. But you’re not the only one. With so many yoga teachers in the world, how can you stand out and ensure that you have a steady flow of students? (more…)

The Essential Elements of an Amazing Yoga Studio Website

The Essential Elements of an Amazing Yoga Studio Website

An effective yoga studio website should fulfill many functions. As your online store front, your website will need to provide the details and the information potential clients need, such as your address, opening hours and telephone number. However, your yoga studio website should do much more than simply provide ways to contact you.

Filled with original content, you can use your yoga studio website to attract new clients, inform readers about the benefits yoga can bring, respond to client queries and persuade, inform and inspire users to take action. (more…)

Danni Pomplun on Authenticity, Personal Practice & Becoming a Full-time Yoga Teacher

Danni Pomplun on Authenticity, Personal Practice & Becoming a Full-time Yoga Teacher

Download the Episode or Subscribe on iTunes!

This week on the podcast I am joined by Danni Pomplun, who joined me all the way from San Francisco, CA. Danni is a full-time yoga teacher who runs a successful business both in San Francisco and online. He is a yoga teacher, yoga teacher trainer, podcast host and so much more.

On this episode of the podcast, Danni shares his journey getting into yoga and what inspired him to become a yoga teacher. He also talks about why he decided to take the leap into teaching yoga full-time, what that journey and transition has been like for him, and what he’s learned along the way. Danni talks a lot about the importance of the teachings of yoga, and integrating them into our lives and our personal practice. We also talk about authenticity and how to teach from a place of authenticity and become an authentic yoga teacher.

Enjoy!