How to Write Great Copy That Aligns with Your Yoga Brand with Christine Lacayo

How to Write Great Copy That Aligns with Your Yoga Brand with Christine Lacayo

<Download the Episode or Subscribe on iTunes!

This week on the podcast I am joined by Christine Lacayo! Christine is a multi-lingual copywriter and content writer for impact entrepreneurs.
 
In this episode, Christine and I dive into her background and why she’s passionate about copywriting, as well as how to create a personal brand and how to write copy that aligns with your brand. Christine shares her top tips for writing great website copy, how to integrate storytelling into your website, and much more.
 
Enjoy!

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Six Steps for Shifting Your Mindset & Making More Sales with Jesse Johnson

Six Steps for Shifting Your Mindset & Making More Sales with Jesse Johnson

<Download the Episode or Subscribe on iTunes!

This week on the podcast I am joined by Jesse Johnson!
 
Jesse is a success and mindset coach who works with yoga teachers and spiritual entrepreneurs. In this episode of the show, we are diving into Jesse’s journey becoming a success and mindset coach, some of the biggest challenges that she sees yoga teachers facing, the 6 steps that she teaches around sales, how to shift our mindset to accept money and much more!
 
Enjoy!

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Creating a Yoga App with Henry Winslow

Creating a Yoga App with Henry Winslow

<Download the Episode or Subscribe on iTunes!

This week on the podcast I am joined by Henry Winslow. Henry is a dedicated yoga practitioner and teacher, as well as the founder of the Henry Yoga App!
 
In this episode, Henry and I dive into his yoga story, what inspired him to become a yoga teacher, and his career as a yoga teacher. We talk about traveling and teaching, as well as why he decided to build the Henry Yoga app and what he’s learned through the process of building his yoga app.
 
Please note that this episode of the podcast was recorded before COVID-19 so if you hear anything strange with regards to traveling, teaching, and the yoga industry in general, that is why! Enjoy the episode!

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Taking an In-Person Business Online with Kaya Mindlin

Taking an In-Person Business Online with Kaya Mindlin

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This week on the podcast I am re-joined by Kaya Mindlin!
 
Kaya is a yoga therapist and educator who has been teaching the “softer side of yoga” for nearly 20 years. A year ago, Kaya and I chatted on the podcast about how to be profitable with a small business, and this year we are talking about how to take your business online. This has been a popular topic as we have all pivoted our businesses during the global pandemic, however Kaya actually pivoted before the pandemic started. We dive into how she took her in-person business online, what different offerings she has, tips for anyone who would like to expand their online offerings, and everything that she has learned through this process.
 
Enjoy!
 
If you haven’t listened to Kaya’s first appearance on the podcast talking about building her business check it out: https://www.mbomyoga.com/kaya-mindlin-on-building-a-small-successful-yoga-business/

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Carol Baxter on Studio Ownership & Pivoting a Yoga Studio During a Crisis

Carol Baxter on Studio Ownership & Pivoting a Yoga Studio During a Crisis

Download the Episode or Subscribe on iTunes!

This week on the podcast I am joined by Carol Baxter. Carol is a yoga teacher and the founder of Glow Yoga based in Ontario, Canada. On this episode, Carol and I talk about how she first got into yoga, what inspired her to become a yoga teacher, what it was like creating Glow Yoga, how she’s been able to grow the business, and what she’s done to pivot her business since the start of the pandemic. We also dive into some of the biggest business lesson’s that Carol’s learned through her career.

Enjoy!

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