Mastering the Business of Yoga Podcast (M.B.Om.)
If your business is in physical activity, whether you’re a personal trainer or an aerobics instructor, looking professional and standing out as the teacher can be tricky. The same is true for yoga teachers too. When everyone is in yoga pants, how do you stand out as a knowledgeable professional and not just another member of the class? Here’s how to look the part, even if you’re in sportswear all day. read more…
HOSTED BY AMANDA KINGSMITH
Owning and running your own yoga studio can be incredibly rewarding, but like everything else in life, it comes with its challenges. One of the largest is actually getting customers into your studio. These days, people are becoming more and more educated on their...
Part 1 of a 3 part marketing series for the podcast was on websites and I answered the commonly asked question of "do I need a website?". While you never need to do anything, if you want to be a successful + sustainable yoga teacher, a website is a good idea. Here are...
Habits. We all have them, no matter who we are. They contribute to a large portion of our life. Depending on your daily activities, you will arrive at different results. For example, someone eating ten cheeseburgers a day as a habit will often arrive at supremely ill...
The success and failure of your entire yoga business hinges on your ability to win new clients. Existing yoga clients are likely to stay with their instructors until those classes stop or become unpractical; therefore, achieving success with new students is very...
If you’ve started pushing your yoga-based business forward, congratulations; growing a business or a brand is no easy feat, and you’ll understand the hard work and dedication that goes into your company. If you’re taking on more clients and customers than you ever...
A couple of weeks ago, I spent a weekend in Asheville, NC at the Asheville Yoga Center doing a restorative yoga teacher training. I am a long time vinyasa practitioner; I love fast paced flow and the energy of a vinyasa practice. For that reason, that’s what I did my...
As a yogi and a firm believer in taking personal responsibility, living with integrity, and karma, I want to trust the other yogis, yoginis, and yoga teachers that I work with. At the end of the day though, yoga, like anything, is business. And for this very reason,...
From time to time we can reach a bit of a ‘stalemate’ with our fitness routine or our yoga practice. And when we’re getting a little tired or bored, it isn’t going to happen as often as we would like (or we’re likely to lack putting in all of the effort that we...
Do you dream of teaching other people your passion? Do you want to inspire other yogis to become teachers? Erin did too, and over a year ago she made this dream a reality. “I had so many doubts and worries that I wasn’t good enough,” she confided in me. Erin Evans is...
I am a lover of travel, and yoga, so I thought to myself, “why not combine them, and create a course online? What a brilliant way to make some money while on the road!” I thought the idea through a bit more, and decided I was going to go for it. Why not, right? I had...
Julie Zuzek & I are both members of a podcasting community called Podcasters Paradise. She came up on my newsfeed a couple months ago, and I was immediately intrigued by the name, “The Corporate Yogi”. It’s like what I’m doing, but in reverse. She wants to educate...
Welcome to M.B.Om, a podcast all about mastering the business of yoga – I’m so glad that you’re here!
As your host, I’m dedicated to bringing interesting and inspiring yoga teachers to your ears. I’ve sought out yoga teachers who have been successful in the yoga industry to help teach you about the business of yoga; the possibilities of being a yoga teacher, the realities of being a yoga teacher + the awesomeness of being a yoga teacher.
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