by Amanda Kingsmith | Feb 28, 2018 | Blog
When you have a yoga studio, it’s really easy to think local. You’ve opened up your dream studio in a location that you love, and that you know will bring you customers, so of course, you want to focus all of your efforts on that for now. And you should. But once you’ve managed to establish yourself in the local area, and you’re growing, you then need to think about how you’re going to take things to the next level. Because when you have momentum, it’s always great to work off of that and keep on going. But when you’re stuck in your local mindset, you’re limiting your options. Instead, you need to give yourself much more of an international mindset. Right now, you may have one studio in one area, but your international mindset can really change all of that. (more…)
by Amanda Kingsmith | Feb 27, 2018 | Yoga Business Bootcamp Podcast
Welcome to Yoga Business Bootcamp – a 12 series podcast all about how to build a successful yoga business!
This podcast will take you through how to create your dream job, build an amazing resume, get a teaching job at a yoga studio, and how to expand your offerings to make more money and become more sustainable as a yoga teacher.
On this episode, we’re talking about resumes! I think it’s really important to have a resume dedicated to your yoga teaching, and I share why on this episode. I also talk about what to include on your yoga teacher resume, and tips for getting started with your resume today.
To learn more or to join the full version of the course, please visit https://yogabusinessbootcamp.teachable.com/! Use promo code HALFOFF to get any module of your choice or the full program for 50% for the next 2 weeks!
Listen to the podcast episode here!
by Amanda Kingsmith | Feb 26, 2018 | Show Notes, Studio Owners
Listen on iTunes or Download Here.
Andrew Gordon is a yoga teacher, former studio and the host of the Yoga Moves You Podcast, joining me from Charlotte, North Carolina. Andrew came to yoga after a family tragedy, and found that it changed his life for the better to the point that he wanted to share yoga with the world as a teacher.
After getting his teacher training and beginning to teach, Andrew dove into studio ownership. On this episode, he shares the struggles and challenges of being a yoga studio owner, and why he ultimately sold the studios he owned, as well as some of the most important lessons he learned through the journey.
Since selling his yoga studio, Andrew has dove into running the Yoga Moves You Podcast. Andrew shares why he decided to make this change, what life as a podcast host is like, as well as what he’s learned through running his podcast.
Enjoy!
(more…)
by Amanda Kingsmith | Feb 22, 2018 | Yoga Business Bootcamp Podcast
Welcome to Yoga Business Bootcamp – a 12 series podcast all about how to build a successful yoga business!
This podcast will take you through how to create your dream job, build an amazing resume, get a teaching job at a yoga studio, and how to expand your offerings to make more money and become more sustainable as a yoga teacher.
On this episode, we’re talking about branding, both personally and professionally. Turning everything that you stand for, the mission of your business, your products and services and offerings and getting clear on the brand behind them is really, really important. It helps people identify with you are and what you offer and ultimately, how you become an easily recognized entity.
To learn more or to join the full version of the course, please visit https://yogabusinessbootcamp.teachable.com/!
Listen to the podcast episode here!
by Amanda Kingsmith | Feb 21, 2018 | Blog, Business
Repeat business is a necessity for any yoga teacher and yoga business. Of course, there are going to be cases whereby new students decide that yoga simply is not for them. Nevertheless, you do need to focus on your customer retention rates, which involves employing various strategies to make sure that your clients keep coming back. So, let’s take a look at some of the best ways to keep your yoga students returning to your classes. (more…)
