by Amanda Kingsmith | Apr 6, 2018 | Blog, Business
Being a niche company isn’t simple. You’re trying to attract people to a market that isn’t necessarily as popular as other areas could be. What you’re left with is a hard time actually rising to success. But that shouldn’t put people off starting a niche business. Niche is unique, and being unique is what attracts your unique customers. Being able to stand out from the crowd and appeal to a smaller demographic is something better than being swamped in a world where everything seems to be the same, and no one will notice you. So, if you’re starting up a niche business, here’s how you can rise to success. (more…)
by Amanda Kingsmith | Apr 5, 2018 | Blog, Business
When business is booming, it’s easy to let things carry on as they are. If it ‘ain’t broke, don’t fix it’ – isn’t that the saying? But why should you wait for things to die down before you introduce new ideas?
New yoga businesses are being launched all the time, so staying ahead of the competition is a must. Learn about some of the ways you can offer more to your yoga clients below. (more…)
by Amanda Kingsmith | Apr 4, 2018 | Blog, Business
Launching a small business today isn’t as challenging as it was a few years ago, but that certainly doesn’t mean that it’s easy, especially when it comes to launching a successful business. The belief is that for every ten businesses, nine of these fail, most within their first year. If you want your business to make it and be the success that you’ve always hoped it would be, then here are a few things that you need. (more…)
by Amanda Kingsmith | Apr 3, 2018 | Yoga Business Bootcamp Podcast
Welcome to Yoga Business Bootcamp – a 12 series podcast all about how to build a successful yoga business!
This podcast will take you through how to create your dream job, build an amazing resume, get a teaching job at a yoga studio, and how to expand your offerings to make more money and become more sustainable as a yoga teacher.
On this episode, we’re talking about how to find your niche. Now, you may be wondering why this is important.
In an oversaturated industry, it’s important to know what you teach that is unique, and who your target market is. This will help you to create programs specifically for these people, and to know what types of marketing, advertising, sales, and program development to do.
To learn more or to join the full version of the course, please visit https://yogabusinessbootcamp.teachable.com/!
Listen to the podcast episode here!
by Amanda Kingsmith | Apr 2, 2018 | Show Notes, Teaching Online
Listen on iTunes or Download Here.
This week on the podcast I am joined by Eileen McGurty from Great Online Teaching. Taking your yoga business online is a great additional source of revenue, and a great way for people to discover you from anywhere in the world, but it can also feel really, really complicated.
On this episode, Eileen shares how to plan out great content for your target market, how to make sure the content your filming will resonate with your audience, tips on equipment and how to get good lighting and sound, marketing your course once it’s out there, and how to get over the perfectionism mentality and just put it out there.
Enjoy!
(more…)
