by Amanda Kingsmith | Jun 28, 2018 | Blog
As someone who is running their own business in this day and age, ideally you already know the merits of being online. If you don’t, then perhaps a step back before you go forward? Plenty of businesses still manage without a website, but their network is often smaller and their community much weaker than those who can build an online following and recognition on social media. Being online doesn’t necessarily mean that you have to be running blogs, vlogs and video classes (though all of these are great ideas), but it does mean that your business needs a face. (more…)
by Amanda Kingsmith | Jun 27, 2018 | Blog
Despite its popularity, yoga still fails to attract a significant proportion of the population, among which people who could profit from its health benefits. However, people who don’t know yoga, or who don’t want to book a class to try and see what it is, are worried that yoga might be another name for a fancy esoteric nonsense cult. They can be difficult to convince otherwise, especially if you try to engage in a conversation. When words can’t get to these people, it’s a good idea to try other approaches to show them the good that yoga can do. Of course, it’s important to remember that, while these methods are effective, they won’t turn every yoga hater into new yoga students. But they can help to create an open-minded attitude towards your yoga business. (more…)
by Amanda Kingsmith | Jun 25, 2018 | Advanced Yoga Teacher, Show Notes, Teaching Online
Listen on iTunes or Download Here.
This week on the podcast I am re-joined by Lauren Rudick! Lauren and I first connected about a year ago to talk about her journey in becoming an international yoga teacher. Now, on this episode, we dive into creating and growing an international yoga teacher training program.
Lauren shares tips for how she’s made Yoga Academy International successful so far, some of the struggles with filling programs, including the changing Facebook and Instagram algorithms, as well as what sets her training apart.
by Amanda Kingsmith | Jun 23, 2018 | Blog
When you first start your yoga business, everything can be really new and exciting. It can take you a while to find a rhythm with how you’re going to do everything. But, as you get everything set up and going, and things are going really well, you may be thinking about what you can do next to grow your business. And that’s only natural. (more…)
by Amanda Kingsmith | Jun 20, 2018 | Blog
Customers are more likely to trust a company with a good reputation. Your reputation can be affected by all kinds of factors – public reviews, media attention and word of mouth are all ways in which we hear good or bad things about a business. Here are a few ways in which you can build up a positive public image and build more clientele. (more…)
