The Business of Private Yoga (In Person & Online) with Emily Sussell

Download the Episode or Subscribe on iTunes!

This week on the podcast I am joined by Emily Sussell. Emily is the founder of Private Yoga Brooklyn and The Abundant Yogi. Emily created a successful private yoga business in Brooklyn, and she now helps other yoga teachers create private yoga businesses!

In this episode, we talk about what Emily did to create a successful private yoga business, how she took her business online, tips for a successful online business, how to teach private yoga online, and much more. Enjoy!

Discussed in this episode:

  • How Emily found yoga
  • Why Emily decided to change her career focus from speech therapy to yoga
  • How Emily first started her career as a yoga teacher teaching kids
  • How Emily worked through early struggles to create a sustainable and flourishing business as a private yoga teacher
  • The importance of committing to a path no matter what style of yoga teaching you are focusing on
  • Why marketing matters in a yoga career and why you shouldn’t be afraid to work on marketing your business
  • Emily’s Private Client Sign-Up System
    • Keep track of interested potential clients – This could be people visiting your website and asking questions, people in your social network, or students from group classes
    • Offer and do a free intro call with your leads (people who are curious about your offering) to get a sense for their needs and talk about what you can offering
    • Use the intro call to schedule an introductory private yoga session
    • Offering (and selling) a package of classes instead of just one by one
  • Why Emily was motivated to evolve her business and create online opportunities 
  • Assuming the best when change comes
  • How Emily has handled transitioning her clients online during the Covid-19 Pandemic
  • Practical tips for teaching private yoga online 
  • Why you should start BEFORE you are ready

Connect with Emily Sussell:


This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Plus they cover live streaming sessions between you and your students, which is very helpful as all of our business needs change over the next few weeks. Go to beYogi dot com slash mbom to get my exclusive $20 discount. That is beYogi.com/mbom. And if you’re not in the market for yoga insurance, they publish 2 articles per week about the business of yoga. I’m on their newsletter because of how great the content is, so I definitely recommend you subscribe. If you are a yoga teacher who is uninsured or considering switching providers, I 100% recommend beYogi. Again, to get the exclusive $20 off MBOM discount go to beYogi.com/mbom


This episode is also brought to you by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting, especially right now when you are trying to take your offerings online as fast as possible! OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in. They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription. Forget spending all your time and energy just trying to remember what account does what and what your login information is! On top of that, OfferingTree has an embedded scheduling feature, so if you already have a website that you love, you can use it for online payments and scheduling.

To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom.  OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

0 Comments

Listen to the podcast

APPLE

STITCHER

SPOTIFY

About the Podcast

Weekly interviews for yoga teachers packed with information to help you create, grow or expand your yoga business! Whether you are brand new to business or looking to take your business to the next level, there’s something for you.

Recent Posts