How to Pivot Your Yoga Studio with Erin O’Hara


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This week on the podcast I am joined by Erin O’Hara from Golden Yogi!

Erin is the Golden Yogi Director & Founder, where she runs a number of yoga and meditation practices. In this week’s episode, Erin shares how she first got into yoga, what inspired her to become a yoga teacher, what inspired her to create Golden Yogi, and how she’s pivoted her yoga studio over the last year during the pandemic. Of course, she also shares the biggest business lessons that she’s learned along the way!

Enjoy!

M.B.Om is 5 years old today! In celebration of the podcast turning 5, I am doing a giveaway of a 1-hour business strategy consultation call with the value of $150! Enter here: https://mbomyoga.ck.page/birthday

Discussed in this episode:

  • Celebrating M.B.Om’s 5th birthday!
  • How Erin found yoga as a way of healing
  • Erin’s quick journey from starting to teach yoga to starting a yoga studio
  • What was it like opening a yoga studio and being the primary teacher?
  • What are Erin’s tips for starting out:
  • Hire teachers that have a profile in the local community
  • Cutting costs everywhere you can by doing lots of tasks yourself and recruiting others to help
  • What was the experience like at the start of the pandemic?
  • What are the tips Erin would give to others working on building their yoga studio business online?
  • The mental challenges that have come over the past year and taking care of yourself so you can keep working

Connect and learn more at:

I am thrilled to announce that I just launched a bonus podcast called M.B.Om: Behind the Scenes over on Patreon. After releasing hundreds of podcast episodes, I want to create content that dives deeper into helping yoga entrepreneurs thrive and elevate their businesses. This where M.B.Om: Behind the Scenes comes in! Each week you will get bonus content from the weekly guest or me diving deeper into how you can take the teachings and apply them to your business. This podcast is designed for yoga teachers & studio owners who are ready to take it to the next level. If you enjoy M.B.Om, but have been looking for an affordable way to learn more, this is it! For less than the cost of 2 lattes per month, you will get never before heard content that you can’t access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit: https://www.patreon.com/mbomyoga


This episode is brought to you by OfferingTree. If you’re interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account, you can build a website, run online or in-person live classes, sell pre-recorded classes, manage memberships and packages and much more. Communicating with your students is seamless and easy with their automated email system and email marketing tools. Already have your own website? No problem, because OfferingTree can embed seamlessly into your existing website. They’re always adding new features to their platform to make it even better. They just recently released the online store feature that let’s you easily sell digital content like Yoga videos, challenges, and courses right from your website. If you’re looking for a single platform to take care of all your online and in-person teaching needs, then visit offeringtree.com/mbom. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

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About the Podcast

Weekly interviews for yoga teachers packed with information to help you create, grow or expand your yoga business! Whether you are brand new to business or looking to take your business to the next level, there’s something for you.

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