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We’re back with episode 2 of the Send-Off Series! This episode is all about taking your business to the next level and expanding your offerings outside of group classes.
Once you’ve been teaching yoga for a while, it’s natural to start thinking about how to grow your business beyond group classes. While group classes are an amazing way to practice teaching, connect with students, and build community, they aren’t the most sustainable way to make a full-time living as a yoga teacher… at least not on their own!
In this episode, we dive into how you can take your yoga business to the next level with additional offerings, how to create a signature offering, what it takes to build a sustainable business you love, and more.
Enjoy!
Discussed in this episode:
- Why group classes are a great foundation, but not the most financially sustainable option
- Different offerings that can supplement your income and help your business grow, including:
- Workshops
- Privates
- Corporate yoga
- Retreats
- Specialty programs
- Online offerings
- The importance of creating a signature offering and how to bring it to life
- Tips for the tech side of running your offerings
- How to stay flexible and willing to adjust as your business evolves
- Determining your niche and identifying your ideal student
- Building a business with a mix of online and offline offerings
- Consistently evaluating what’s working (and what’s not)
- Why confidence matters when charging for your services
- Finding the balance between free content and paid offerings
- And much more… Here is the episode!
Learn more at: mbomyoga.com/experienced-yoga-teachers
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This episode is brought to you by OfferingTree. If you’re interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree is my top software recommendation for yoga teachers, and I not only love the product but also the people behind it. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.
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