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This week on the podcast, we are joined by Nyk Danu. Nyk is a certified yoga therapist whose specialty is back pain and anxiety relief. She is a yin yoga teacher trainer and yoga business mentor with a mission to help yoga teachers thrive and be of service while impacting their community.
Nyk is back on M.B.Om to talk all about niching! Her approach to niching is a bit different than what you may have heard before, as she approaches it from a heart-centered perspective.
In this episode, Nyk shares with us why her approach to niching is unique, how we can approach niching from a heart-centered perspective, how to implement this in our yoga businesses, why it’s important, and more.
Enjoy!
Discussed in this episode:
- What Nyk has been up to since we last talked with her
- Managing a balance between in-person and online yoga classes
- Nyk’s journey and evolution into niching
- The biggest roadblocks, struggles, and misconceptions when niching in your business
- The philosophy of the head vs. heart business mindsets and how to manage them effectively
- Questions to guide yourself to your niche
- And much more… Here is the episode!
Connect with Nyk:
This episode is brought to you by OfferingTree. If you’re interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.
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