by Amanda Kingsmith | Mar 23, 2018 | Blog
Whether you’ve recently attended yoga classes and become a massive fan or you’ve taught classes for years, the idea of opening your own studio can seem very appealing. It’s a profitable business model because yoga is popular with millions of people. Plus, it’s a fun business for someone who loves yoga; you get to make a living by doing what you love. Of course, a love for yoga isn’t enough to create a successful business. Even if you’ve been a professional for years, you need an entrepreneurial mindset to create and run your own studio. Here’s some advice on creating a strong business plan. (more…)
by Amanda Kingsmith | Mar 20, 2018 | Yoga Business Bootcamp Podcast
Welcome to Yoga Business Bootcamp – a 12 series podcast all about how to build a successful yoga business!
This podcast will take you through how to create your dream job, build an amazing resume, get a teaching job at a yoga studio, and how to expand your offerings to make more money and become more sustainable as a yoga teacher.
On this episode, we’re talking about online and offline marketing! There are so many different aspects that make up marketing, which is why we talk about the online aspects and the offline aspects.
Online marketing includes social media, and email newsletters; while offline marketing includes talking to your students and community in person, and designing posters for your programs. In this episode, we also cover how to find your authentic voice online and offline, and how to create marketing materials that are on brand.
In the full marketing module of the course, we break down each of the aspects of online and offline marketing in detail and I help you to create a marketing plan and strategy that will really work for you and your business!
To learn more or to join the full version of the course, please visit https://yogabusinessbootcamp.teachable.com/!
Listen to the podcast episode here!
by Amanda Kingsmith | Mar 19, 2018 | Advanced Yoga Teacher, Niching, Show Notes
Listen on iTunes or Download Here.
Jack Boken is a Canadian yoga teacher and the founder of Happy Jack Yoga. Jack came to yoga from the corporate world, and spent months traveling the world teaching yoga and playing his guitar. When we got back to Canada, he dove into building his business and figuring out what he wanted to do. Since then, Happy Jack Yoga has grown into a global brand offering trainings and retreats around the world.
On this episode of the podcast, Jack and I talk about following your heart and doing what feels authentic to you. We also talk about how to build a successful global business, what Jack’s day-to-day life looks like, how to be a successful yoga teacher, and to how to build your business in an authentic way that is real to you. Jack gives tips for creating connection with your students and how to maintain loyal customers.
Enjoy!
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by Amanda Kingsmith | Mar 14, 2018 | Blog, Business
YouTube is absolutely full of exercise videos. You can easily find anything that you want from a 10-minute morning yoga routine to a full ab blast cardio workout. This is fantastic; it means that there’s absolutely no excuse for not exercising. Whoever you are, wherever you are, there is an exercise online that you can do.
But, what about the vloggers? Many of them are just sharing their videos and attracting a small following. But, others, manage to set up a professional looking channel, turning their yoga vlogs into a professional and profitable business. What could be better than making money doing something that you already love, from your own home? Here’s what you need to do to make it work. (more…)
by Amanda Kingsmith | Mar 13, 2018 | Yoga Business Bootcamp Podcast
Welcome to Yoga Business Bootcamp – a 12 series podcast all about how to build a successful yoga business!
This podcast will take you through how to create your dream job, build an amazing resume, get a teaching job at a yoga studio, and how to expand your offerings to make more money and become more sustainable as a yoga teacher.
On this episode, we’re talking about selling yourself! This is a SUPER important topic to cover, because so many yoga teachers are terrified of selling themselves. In reality, we are constantly selling our teaching and our services, without really even realizing it.
On this episode, we’ll break down why selling isn’t really icky (or at least, how it doesn’t have to be icky!), as well as talk about ways to sell yourself and your services authentically and organically.
To learn more or to join the full version of the course, please visit https://yogabusinessbootcamp.teachable.com/!
Listen to the podcast episode here!
