by Amanda Kingsmith | May 11, 2018 | Blog
As a person, your identity is defined by how you choose to show yourself to others. When you are confident enough to share your thoughts and dreams, when you are not afraid to be kind to those you don’t know, when you are clear on what you believe, you appear authentic to the people you talk to. Authenticity is, of course, a valued quality.
Additionally, you also want to be the kind of person others like to be around. You want to share your positivity and help whenever you can. Toxic is the last thing someone should think when they meet you. You are beneficial.
Finally, your friends can rely on you for staying the same. Through the good and the bad days, you don’t lose your mind and remember what you want to achieve. You are not only determined, but you are also consistent, and it’s your strength.
But it can be more difficult to define the identity of your business. Can your brand be Authentic, Beneficial and Consistent too? The answer is yes, here’s how. (more…)
by Amanda Kingsmith | May 9, 2018 | Blog
When you’re designing a product your priorities are going to be creating something useful and easy to use. Once you’ve managed that, it’s time to start trying to sell it. If you’ve created a great product then half the job is done because it will sell on its own merit. But a lot of the time, the initial interest is going to be sparked by the product packaging. It’s the thing that first draws them to the product and makes them grab it off the shelf. It’s also a representation of your brand and if you want to find the repeat customers that you need to sustain your business, creating a strong brand is important. If you haven’t put that much thought into your packaging before, follow these simple rules to get it right. (more…)
by Amanda Kingsmith | May 7, 2018 | Show Notes, Teaching Online
Listen on iTunes or Download Here.
I am joined on the podcast once again by Brea Johnson from Heart & Bones Yoga! Brea and I chatted about yoga + yoga business way back in Episode 8 of the podcast, and this time around, we are focusing our conversation how to take your yoga business online.
Brea shares the process for building her tribe online, including the importance of determining what you’re going to offer and having good sound quality. As well, we talk about why you don’t need to a big following to be successful online, and why it’s more important to find your tribe and determine your “why” than just focus on having a big Instagram following.
Enjoy!
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by Amanda Kingsmith | May 1, 2018 | Yoga Business Bootcamp Podcast
Welcome back for another episode of Yoga Business Bootcamp! This week on the podcast, we are talking about mixing business and spirituality.
One of the questions I get asked the most is if it’s okay to mix yoga and business, because it feels icky to bring business into yoga. On this episode, we’re flipping that to bring yoga into business and talking about ways that you can bring spirituality, business, sales, and marketing together without compromising who you are and what you believe in.
To learn more or to join the full version of the course, please visit https://yogabusinessbootcamp.teachable.com/!
Listen to the podcast episode here!
by Amanda Kingsmith | Apr 30, 2018 | Advanced Yoga Teacher, Niching, Show Notes
Listen on iTunes or Download Here.
Paloma has been practicing yoga for a number of years, and after working for lululemon and managing a yoga studio, she decided that she wanted to create her own business. Paloma decided to blend her love of yoga and travel to create her first business, which was a retreat creation business. Since then, her business has changed into Rock Your Yoga Retreat, which teaches yoga teachers how to create a successful yoga retreat.
On this episode of the podcast, we talk about the importance of investing in yourself, being comfortable making money, why it’s okay to mix yoga and business, and of course, how to create a successful retreat. Paloma walks us through the 5 elements of creating a successful yoga retreat, and hopefully leaves you feeling excited and expired to run successful retreats.
Enjoy!
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