Chioma Njoku from The Mindful Bookkeeper on The Money Side of Yoga

Chioma Njoku from The Mindful Bookkeeper on The Money Side of Yoga

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This week on the podcast I am joined by Chioma (Chi) Njoku from The Mindful Bookkeeper. Chi is a business woman turned yoga teacher. After 6 months of teaching yoga full-time, Chi found that she couldn’t create a sustainable living just off of her studio classes. She was frustrated and disheartened by the yoga industry.

Then, after hearing too much “You can’t make money in the yoga industry” and “I’ll just do it for free”, Chi decided to start her own business – The Mindful Bookkeeper – to help people begin to understand the power of money stories, relationships with money, and that it’s okay to make money in your business!

On this episode, we talk about the money side of the yoga industry, why it’s okay to make money as a yoga teacher, how to overcome your money stories, and much more.

Enjoy! (more…)

Create a Yogic Calm in Your Office to Match Your Classes

Create a Yogic Calm in Your Office to Match Your Classes

Your yoga classes are as calm as can be. But, behind the scenes, things don’t always go so swimmingly. If your office isn’t well organized and set up to meet your needs, it can fall into chaos. The office for a yoga business should obviously be as calm and relaxed as the services the company offers – although, not so laid back that nothing ever gets done. By helping your employees to feel calm and ready to take on anything, you can ensure everything runs smoothly. Take a look at the following ways that you could create some calm in your office. (more…)

Dos And Don’ts For Your Yoga Business Website

Dos And Don’ts For Your Yoga Business Website

For any yoga business, no matter whether you provide classes, or you offer yoga-related products and services, the importance of having a dominant online presence cannot be ignored. With such a huge scope of companies to choose from today, it is vital to stand out from the crowd. With that being said, read on to discover the dos and don’ts for your yoga business website. (more…)

Teaching Yoga to Older Populations with Nate Guadagni

Teaching Yoga to Older Populations with Nate Guadagni

Download the Episode or Subscribe on iTunes!

This week on the podcast I am joined by Nate Guadagni from BoYoga. If you’ve been listening to the podcast for a while now, you’ll remember Nate from a few months ago. We did an awesome episode on growing your business through your email list and how to get an email list of 1,000 people!

In this episode, Nate and I talk about how to grow your yoga business through serving baby boomers or people in an older population. He shares how he’s grown his business this way, ways that you can start diving into this market, how teaching an older population is different than a younger market, and much more.

Enjoy! (more…)

Keeping Things In Check

Keeping Things In Check

Do you ever feel like your mind is all over the place when you have a business to run? No matter how big or small that company is, there’s still going to be the pressure to keep it afloat coming to you from all angles. But, the one thing that a lot of companies struggle with, is keeping things in check. Things are forgotten, things are missed, and things are lost. It’s so common for a business owner to be up all hours of the night trying to tie up loose ends, when simple changes to in house systems could make all the difference to the way that you keep things in check. So, if you feel like you run the most disorganized business in the whole world, here’s how we think you can easily keep things in check. (more…)