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In this week’s episode, I am joined by Ariadne Vickers-Davis. Ariadne is a full-time yoga teacher based out of LA!
When the pandemic hit, Ariadne lost most of her yoga classes and was forced to pivot online. Not only did she start teaching virtual classes, but she also created an online membership and on-demand videos. In this episode, Ariadne shares what it was like to pivot, how she’s been able to build up a following online, and what she’s learned by taking her yoga business online.
Enjoy!
Discussed in this episode:
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Ariadne’s background in yoga and her career journey as a teacher
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What was it like to start a career as a yoga teacher in Los Angeles
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How did Ariadne shift and start her personal business in 2020
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Launching a personal membership with yoga class content
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The transition from yoga teacher to running your own business
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Finding the right tools to teach yoga online
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Using Interval as a tool for running your yoga business online
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How did Ariadne price and position her online yoga membership?
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What were the tech challenges with recording video for online classes?
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Handling the unexpected challenges that can come up when you’re running an online business
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Business lessons Ariadne’s learned along her career journey
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And much more… Here is the episode!
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